Swipe up; The Impact of Instagram Stories on Brand Consumption
Instagram provides our clients with one of the most powerful methods of communication, with global brands across luxury, FMCG and corporate all utilising the platform to directly engage with their audience on a daily basis. Recently announcing an incredible milestone of 1 billion active monthly users, Instagram is continuously optimising the platform to streamline the user experience and provide a digital marketing tool that drives exceptional results and demonstrated ROI for
Playful, fearless and fabulous; PMC welcome Eylure to the Agency
We are thrilled to welcome global false eyelash brand, Eylure, to the agency and we are so excited to launch their Australian digital presence and publicity program this week! Eylure have established themselves as trendsetters and innovators in the industry, and are recognised internationally as the number 1 lash brand for eye beauty. We have embraced their ‘playful, fearless and fabulous’ brand messaging to develop a digital strategy that targets Australian women to increase
2018 Diamond Guild Australia Jewellery Awards
It was a true honour to have the opportunity to coordinate the prestigious 2018 Diamond Guild Australia Jewellery Awards in Melbourne this week. Held at the extraordinary Aerial at South Wharf, PMC had the pleasure of arranging the gala event to honour the pinnacle of Australian jewellery design. TV presenter Jessica Rowe was the spectacular master of ceremonies for the evening, bringing her trademark energy to the night of decadence and diamonds. The 2018 VIP judges includin
Johnny Bigg Supports BeyondBlue In A BIGG Way This Season
The agency has always loved developing cause related marketing programs for their clients and there is no better match in our opinion than that of BeyondBlue and JOHNNY BIGG. Over three years ago, the JOHNNY BIGG brand engaged the agency to consider and recommend a relevant and appropriate long term charity alignment strategy that would not only allow the business to fundraise but offer a genuine connection via a cause and topic highly relevant to the JOHNNY BIGG customer and
Mondial By Nadia – A Cohesive Digital Re-brand led by Creative Contradictions
The PMC team have been busy over the past few months working on the relaunch of the Mondial By Nadia Neuman website and overall brand presentation. The revamp of the website was initiated by the agency in order to showcase Nadia’s eye for unique designs, bold concepts and passion for creating unique and symbolic pieces that feature vibrant and brilliantly coloured gemstones. The new website permitted the introduction of a more streamlined customer experience via new category
{"items":["5fda3a56e03ff10017c4277a","5fda3a56e03ff10017c42773","5fda3a56e03ff10017c42771","5fda3a56e03ff10017c42778","5fda3a56e03ff10017c42774"],"styles":{"galleryType":"Columns","groupSize":1,"showArrows":true,"cubeImages":true,"cubeType":"max","cubeRatio":1.7777777777777777,"isVertical":true,"gallerySize":30,"collageAmount":0,"collageDensity":0,"groupTypes":"1","oneRow":false,"imageMargin":32,"galleryMargin":0,"scatter":0,"rotatingScatter":"","chooseBestGroup":true,"smartCrop":false,"hasThumbnails":false,"enableScroll":true,"isGrid":true,"isSlider":false,"isColumns":false,"isSlideshow":false,"cropOnlyFill":false,"fixedColumns":0,"enableInfiniteScroll":true,"isRTL":false,"minItemSize":50,"rotatingGroupTypes":"","rotatingCropRatios":"","columnWidths":"","gallerySliderImageRatio":1.7777777777777777,"numberOfImagesPerRow":3,"numberOfImagesPerCol":1,"groupsPerStrip":0,"borderRadius":0,"boxShadow":0,"gridStyle":0,"mobilePanorama":false,"placeGroupsLtr":true,"viewMode":"preview","thumbnailSpacings":4,"galleryThumbnailsAlignment":"bottom","isMasonry":false,"isAutoSlideshow":false,"slideshowLoop":false,"autoSlideshowInterval":4,"bottomInfoHeight":0,"titlePlacement":"SHOW_BELOW","galleryTextAlign":"center","scrollSnap":false,"itemClick":"nothing","fullscreen":true,"videoPlay":"hover","scrollAnimation":"NO_EFFECT","slideAnimation":"SCROLL","scrollDirection":0,"scrollDuration":400,"overlayAnimation":"FADE_IN","arrowsPosition":0,"arrowsSize":23,"watermarkOpacity":40,"watermarkSize":40,"useWatermark":true,"watermarkDock":{"top":"auto","left":"auto","right":0,"bottom":0,"transform":"translate3d(0,0,0)"},"loadMoreAmount":"all","defaultShowInfoExpand":1,"allowLinkExpand":true,"expandInfoPosition":0,"allowFullscreenExpand":true,"fullscreenLoop":false,"galleryAlignExpand":"left","addToCartBorderWidth":1,"addToCartButtonText":"","slideshowInfoSize":200,"playButtonForAutoSlideShow":false,"allowSlideshowCounter":false,"hoveringBehaviour":"NEVER_SHOW","thumbnailSize":120,"magicLayoutSeed":1,"imageHoverAnimation":"NO_EFFECT","imagePlacementAnimation":"NO_EFFECT","calculateTextBoxWidthMode":"PERCENT","textBoxHeight":197,"textBoxWidth":200,"textBoxWidthPercent":50,"textImageSpace":10,"textBoxBorderRadius":0,"textBoxBorderWidth":0,"loadMoreButtonText":"","loadMoreButtonBorderWidth":1,"loadMoreButtonBorderRadius":0,"imageInfoType":"ATTACHED_BACKGROUND","itemBorderWidth":2,"itemBorderRadius":0,"itemEnableShadow":false,"itemShadowBlur":20,"itemShadowDirection":135,"itemShadowSize":10,"imageLoadingMode":"BLUR","expandAnimation":"NO_EFFECT","imageQuality":90,"usmToggle":false,"usm_a":0,"usm_r":0,"usm_t":0,"videoSound":false,"videoSpeed":"1","videoLoop":true,"jsonStyleParams":"","gallerySizeType":"px","gallerySizePx":1000,"allowTitle":true,"allowContextMenu":true,"textsHorizontalPadding":-30,"itemBorderColor":{"themeName":"color_12","value":"rgba(243,243,243,1)"},"showVideoPlayButton":true,"galleryLayout":2,"calculateTextBoxHeightMode":"MANUAL","textsVerticalPadding":-15,"targetItemSize":1000,"selectedLayout":"2|bottom|1|max|true|0|true","layoutsVersion":2,"selectedLayoutV2":2,"isSlideshowFont":true,"externalInfoHeight":197,"externalInfoWidth":0},"container":{"width":670,"galleryWidth":702,"galleryHeight":0,"scrollBase":0,"height":null}}
